Digital Advertising - Senior Performance Marketing Specialist

Digital Advertising - Senior Performance Marketing Specialist - Wellington

We’re looking for a Senior Performance Marketing Specialist to join our team. Work for one of the largest independent digital agencies in NZ with a clear career growth path and a fantastic workplace culture.

A bit about ABC: We’re a Digital Marketing Agency based in Wellington and Auckland. We are driven by the mission to reduce wasted marketing spend by optimizing marketing efforts and turning them into success stories through insightful analysis and genuine care.

We’re powered by hunting for the edge for our clients - in looking for opportunities to drive their business forward. Our team is collaborative, supportive, and results-focused and we’re very excited to have another ABC join the team.

In this role, your accountabilities will include:

- Lead campaigns from conception to ongoing optimization, crafting winning strategies and delivering insightful reports across key digital channels.
- Dive deep into analytics to unearth insights that inform client strategies and drive success.
- Champion continuous improvement through constant betterment, rigorous testing and optimization, aligned with client goals.
- Articulate complex findings and strategies to clients, ensuring transparency and actionable insights.
- Share your expertise and foster a vibrant learning environment by guiding and mentoring junior team members.

What’s needed to succeed?

- 3+ years experience managing Paid Search, Paid Social & Display campaigns.
- Expertise in SEO and web analytics, with a comprehensive understanding of their interplay in enhancing digital marketing outcomes.
- Confident problem-solving and analytical skills - you will enjoy getting stuck into data to find actionable insights for clients.
- Excellent organizational skills with strong attention to detail.
- A desire to learn. We like our people to build capability across all the Digital Advertising channels, so that they are well-positioned to recommend the best approach for our clients.
- Insatiable curiosity. Constantly asking questions and challenging information to seek better outcomes for clients.
- Being grounded, humble and able to have a laugh (often at your own expense) - being relaxed in your own skin and not carrying a big ego is critical!
- A willingness to run fast at a challenge and be accountable for your results.

ABC Values:

- Enjoy The Ride
- Always Upfront
- In It Together
- Obsessed With Quality
- Big On Why

On top of this being a really exciting role, ABC is also a fantastic place to work. We were named as 2023 finalists in both Auckland and Wellington for Employer of the year at the Wellington Gold Awards and Auckland Business Awards. We understand that the best strategy for success is our people, so our #1 priority is to support our staff to enjoy the ride. Take a look at our Careers page for more details on why our team loves working at ABC.

ABC is also an Immigration NZ, accredited employer.